Back when I was in advertising, I lived my life by something I had read on a poster once which said, ‘Big shots are just little shots that keep on shooting’. And I try to implement this even today, right in the middle of the massive tornado that is the digital revolution. I still have the poster too!
Advertising as we know it has changed by a mile, and more. Earlier, all a client would expect is a storyboard for a TVC, a few print ideas that would have to be full of innuendos and implied meanings, and if the creative team is lucky (or not) some radio spots. Fast forward, circa 2004. Facebook had just launched and while Mark Zuckerberg never wanted ads to take over any space that could be used for connections and communications, little did anyone know that it was just the beginning of the way advertising would be perceived.
They say imitation is the best form of flattery. What happens when Bollywood comes together to immortalize real life events that sometimes shook us up, and sometimes shook us out of our stupor? While rummaging around in our catalogue, we found a few movies emulating real life. Some came a little too close, and others had a long way to go. What do you think?
DID YOU KNOW?
That Jhanvi Kapoor is dating this hot guy?
That Sarah Khan is probably dropping out of films because of her mother?
That Navya Naveli Nanda and Aryan Khan may be best friends or may be more than that?
That Aaliyah Kashyap and Jhanvi Kapoor are the newest BFFs in town?
Yes, we all know this. We have all read or seen these headlines, but not only that, we have been fed these lines time and again by the media, so much so that details about these ‘kids’ and their personal lives are at the tip of our tongues. And, why not? They are, after all, the future of Bollywood. But, are they?
Recently, when Shah Rukh Khan was travelling in the city the paparazzi surrounded his car and in all the confusion one his car ran over an excited photographer’s foot. The Fan superstar immediately got out of the car and examined the photographer, and later rushed him to a hospital, and is now ensuring his well being. Reel heroes can be real life heroes too!
That’s right! We can’t believe it either! Apparently, late last week, the Saaransh director received a call from an unidentified caller to extort 50 lakhs! The caller also threatened the award winning director by saying if he was unable to fulfill their demands, they would kill his wife Soni & daughter Alia. We’re praying for this family, watch this space for updates!