How advertising in OTT will play out

Back when I was in advertising, I lived my life by something I had read on a poster once which said, ‘Big shots are just…

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Learning behaviour & ROI from campaigns will be easier

BARC India has announced the phased roll-out of its much-awaited digital measurement service. The digital products will be launched under the brand name EKAM (Sanskrit…

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OTT/VOD disrupted traditional ‘appointment viewing’ in India

The global OTT video market is poised for nearly exponential growth, a report by Digital TV Research states. It forecasts that global revenues will climb…

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Spuul App Review: Stream countless Bollywood movies

Are you getting bored? Do you have extra time to kill? Here’s how you can use your smartphone to kill your boring time by using…

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Spuul India seeks paying subscribers, not advertising

There is greater demand for entertainment services across the country, not just in the big cities.

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Spuul aims to provide best in class user experience

We’re focused on providing our users with a seamless viewing experience through our better use of technology. -Subin Subaiah, CEO Spuul

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VOD spawns growth in Independent Cinema

A platform for Independent films – Ravi Bhushan

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Spuul signs 70 movie deal with Shemaroo

Spuul now has a wider range of movies for its viewers

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Spuul Now On Apple App Store

The popular streaming service for Indian movies online is available on AppleTV

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Up close and personal with Subin Subaiah

CEO, Spuul at Ficci Frames 2016

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